Staffing Agencies Using Linkedin to Develop Sales and Staffing Professionals

Banner Exchange

Social media sites, such as Linkedin, Facebook, and Twitter, have been all over the news about the number of participants they attract, and how companies are recruiting and marketing through them. Within your staffing agency, you should encourage your salespeople and other staffing professionals to sharpen their sales and recruitment skills through a disciplined use of social media.

A great place to start is getting your salespeople and staffing professionals to build Linkedin profiles and join relevant Linkedn groups. Here are some Linkedin professional groups that are worthwhile for your salespeople and staffing professionals to join:

• SalesBlogcast
• The American Staffing Association
• Temporary Staffing Professionals
• Client Loyalty in Staffing & Recruiting
• Openreq

Recently, when gearing up for a cold call campaign, I posed a question about leaving voicemails when cold calling. The response was overwhelming as 50+ sales professionals added 61 thoughtful and valuable comments to the discussion - some wrote borderline essays in response. We'll highlight the discussion and responses in our next blog entry.

Participating in compelling discussions can energize and help you and your staff think creatively and discover new ways to provide staffing solutions. Once you have a Linkedin profile and are part of some groups, set attainable weekly goals and develop a daily/weekly routine for participating on Linkedin. For instance, you may commit to set aside 15 minutes during lunch to either start or contribute to discussions in your groups. A great way to discover groups to join, is to browse the profiles of other people in your network or in staffing.

Banner Exchange

Keywords: