Driving the Race Track of the Long Sell Cycle
As the economy continues to slow, sell cycles become longer and longer. Long sell cycles are generally associated with selling bigger companies. In this economy, if you sell to big companies the situation is technically know as a "double whammy". Yet, during a recession, people still sell to people, not companies. Especially now, many sales people are frustrated with the stalls, put-offs, supposed lack of budget and the more often than before, broken promises of their prospects. So, the question is, how do you speed up sell cycles, during this double whammy? ...
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